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DEPARTMENT OF INFORMATION ART & DESIGN

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Chen Lei
Associate Professor, Master's Supervisor

Email: 30547889@QQ.com

Academic Title
Tenure-Track Associate Professor

Research Field
Animation Design

Research Focus
Animation Style Design
Investigates animation style design through diverse formats (3D, 2D, stop-motion) and global stylistic influences (European, American, Japanese). Integrates emerging technologies and platforms to explore existing and potential cultural representations of Chinese aesthetics in animation, with experimental outcomes primarily manifested in short films. Aims to develop animation styles rooted in Chinese cultural contexts and technical frameworks while meeting international artistic standards and aesthetic preferences.

Academic Philosophy
The fundamental challenge in Chinese animation lies in outdated creative paradigms. By analyzing the evolving philosophies, stylistic developments, and trends of Western and Japanese animation, this research identifies core cultural elements of Chinese animation and implements them across multiple platforms. Breaking through creative barriers is essential to resolving industrial and pedagogical challenges in the field.

Academic Achievements
Project Practice

·Frontier Developments (Cambridge, UK):

oLead Concept/Storyboard Designer for next-gen games Outsider and Golden Compass

·Framestore (London, UK):

oPrincipal Digital Modeler for animated feature The Tale of Despereaux (UK/US co-production)

o2D Background Designer

oCreated digital doubles for lead actor and supporting actress in film Australia (US/Australia co-production)

·Aardman Animations (Bristol, UK):

oCore pre-production team member for Arthur Christmas (UK/US co-production), responsible for:

§Supporting character design

§3D modeling

§Color design for select sequences

Creative Works

·Directed 2D animated short Square & Circle

·Produced 2D animation teaser Kung Fu Grandma

·Created 3D ink-wash animated short Brush:

oGrand Prize for Ultra-Short Films, Animago Digital Arts Festival, Europe

oOfficial Selection, SIGGRAPH Electronic Theater 2006 (highest recognition in global CG animation)

·Original 3D shorts Jianghu and The 80s

·Pre-production design for 2D short Quarrel

·3D illustration series Butterfly Lovers

Teaching Portfolio
Undergraduate Courses Taught:

·Principles of Animation Movement

·Keyframe Animation Techniques

·Digital Audiovisual Design

·Fundamentals of Game Audiovisuals

·Game Art Basics

·Animation Production

·Anime Peripheral Product Design

·Software Applications

·Thesis supervision for animation majors


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