Design And Ergonomics Lab

The Design and Ergonomics Lab serves the courses and scientific researches, for example, the study of visual psychology, form evaluation, usability testing, and human-computer interaction. The lab consists of usability testing rooms, user experience and observation rooms, eye movement study rooms and some other rooms. The lab is equipped with control and recording instruments, the behavior analysis software, SMI eye trackers, devices for stimulus presentation and data collection and analysis. User behavior testing, product usability analysis, user experience study, Focus Groups, target user classification, satisfaction evaluation of designed works, advertising interest region analysis, website and form evaluation, etc.