Program “Lead a Creative China 2030” Receives an Honorable Mention in World Changing Ideas 2019

On April 9th, 2019, Fast Company published the award list of World Changing Ideas 2019. The program of "Lead a Creative China 2030", which was created by Tsinghua University's PBC School of Finance, the Academy of Arts and Design and IDEO, received an honorable mention in the Education section.

Fast Company (US) is one among top three business magazines worldwide, and it is the only new media focusing on innovation and invention. It was established in 1995, and so far has reported on 110 thousand companies and had over ten million readers. It is praised as "the most dedicated investigator of innovation" and "the most prestigious propagator of innovation".

The year of 2019 is the third session of World Changing Ideas awards. The original intention of setting up this award was to reward those individuals or organizations who are developing innovative solutions for a way to lead human society in a more balanced and impartial manner. There are 17 categories in this year’s World Changing Ideas award and about 2000 candidates were nominated. Projects awarded include a remote assisting technique for blind people, changing cars from patrol-driven to electronic-driven in a simpler way, and similar areas. The winner of each category was chosen by excellent social entrepreneurs, risk investors, designers and the senior editors of Fast Company.

The program of "Lead a Creative China 2030" that received honorable mention this time was the first time that Tsinghua University's PBC School of Finance, the Academy of Arts and Design and IDEO had co-operated. This program started in 2017, and was based on an innovating spirit. The goal of this program was to cultivate and convey talents in the field of “Created in China”, as well as helping individually-run enterprises to expand their international views and improve their abilities to innovate.

The first course of this program was on January 17th, 2018, and the trainees were from different business areas. Some of them were senior executives from public companies, or founders/CEOs of pioneer enterprises in different industries.

The previous Dean of the Beijing Palace Museum, Shan Jixiang, gave the first course on "Lead a Creative China". Shan summarized 10 stories of innovating at the Palace Museum and introduced how they had transformed the Palace Museum through new technical methods. Shan gave the example of their mobile app "Daily Palace": people who like palace culture can receive one detailed piece of information about the museum's collection each day, and people can also visit the Beijing Palace Museum online by using this app.

"Lead a Creative China" was conceived over a twelve month period, and it analyzes enterprise innovating strategy by teaching from four dimensions: business strategy, organizational ability, industrial ecology and technological innovation. Teaching methods include workshops, case studies, and immersion study.. Most lectures were hosted by experts on creative industries from around the world, such as Masayuki Kurokawa, a Japanese architect and industrial designer; David Kelly, the founder of Stanford d. school; Jake Knapp, the inventor of Sprint; and Liu Guanzhong, a Professor from Academy of Arts and Design of Tsinghua University. Trainees also had opportunities to physically communicate with famous innovative strategic players like Liu De, the co-founder of MI and Li Zexiang, the founder of DJ-Innovations.